Scandinavian Style – Ecco Soft 7 Sneakers

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I love shoes, and I don’t mean in the typical ‘oh yeah, I love shoes and fashion and stuff’, I mean I have a serious Carrie-style love affair with shoes; with a collection that boasts over 250 pairs (I told you it was no joke). Now, I’m not just all about heels or sandals – all glitz and glam, I love all shoes, and sneakers are right up there! In fact as I get older and my style changes and evolves, the more I appreciate a great pair of kicks. Heck, I used to think if I wasn’t in heels, there was something seriously wrong. Stay with me, I’m going somewhere with this…

So a few weeks back I came across some pretty damn cool kicks – Ecco Soft 7. I’m going to be completely honest, up until about a month ago, I really knew nothing about ecco shoes, but my new Soft 7’s are making me wish I hadn’t arrived so late to the ecco party! As I said earlier, I love sneakers, but what I love even more, is a pair of fresh white high-top kicks. Ecco Soft 7 sneakers ticks all the boxes (although they’re also available in black, my preference was white), they’re leather high-tops, they look damn good, and don’t even get me started on the comfort factor; like walking on memory-foam-clouds.

Scandinavian Style - Ecco Soft 7 Sneakers angie fredatovich nz

Everything about these sneakers is pure perfection! I love the appearance at first glance, but I also love the detailing – the curved cutaway at the heel, the icing on the cake. The leather is so damn soft I want to live in them every day, and the aesthetics of the ecco soft 7 makes them perfect to wear dressed down with shorts or trackies, yet they look fabulous with a beautiful dress or skirt.

Scandinavian Style - Ecco Soft 7 Sneakers angie fredatovich nz

To give you a little background about ecco shoes, (and of course my much-loved Soft 7 sneakers) they’re a global Scandinavian footwear brand. Known around the world for its technically superior shoes and the quality and production of its leather, ecco has produced its softest leather for the Soft 7. Ecco’s direct injection technology also produces more flexible and durable shoes which are also hard-wearing. The heritage leather uppers are naturally soft, light and breathable, perfect in a contemporary sneaker. The Soft 7 is available in a range of styles including men’s and women’s high and low top sneakers as well as a suede slip-on and contrasting laces version. The style will release in both black and white initially with a range of playful new colours being introduced in 2016. The Soft 7 is available in Ecco stores in Auckland and Wellington now, as well as online at

Scandinavian Style - Ecco Soft 7 Sneakers angie fredatovich nz

Gurl Interrupted
A Girl Interrupted By Fashion, Beauty & Anything Pretty That Catches My Eye

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